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Apr 1, 2019

What is Value Innovation in Business? John Michael discusses this and examples such as Uber, Apple, Netflix and more.  Value innovation is strategic logic vs. conventional logic.  This podcast discusses the 5 elements of strategic logic:

  • Industry Assumptions
  • Strategic Focus
  • Customers
  • Assets and Capabilities
  • Product and Service Offerings

Once you understand value innovation, cow can any business, big or small, implement value innovation?